Global Expansion Strategy Guides Financial Company

PROJECT OVERVIEW

A company that provides insurance and investment-related products and services – including protection, retirement income and investments, and mortgage insurance – had a corporate mandate to build its international business to 50% of total corporate revenues/profits over two years. To support this plan, they were seeking an in-depth assessment of the market for asset management, life insurance, and long-term care products and services in key geographies worldwide.

Details

  • Year: 2015
  • Project: Branding
  • Customer: Wallahia Inc.
  • Designer: Arnie Schwarzie